We are a team of ambitious women. We are designers, bloggers, mothers, students, merchandisers. We work together to help each other succeed as a fashion company looking to give the mothers, young professionals, fashion lovers, and the all around multi-tasking ambitious woman a product she can trust.
Madda, founder of Madda&Co. and Ambitious Elegance was born and raised in Italy where she learned to appreciate craftsmanship. The love for the Italian artisan tradition becomes evident in her focused dedication to make quality products available to regular people.
For Madda, her company is a personal journey. When it comes to handbags, she really thinks about how a design will be used and how it can really serve well the modern women. Completely opposed to the mass-production approach, she only brings about products that are an investment and not simply another filler in women’s already crowded closet.
I was born and raised in a small town in southern Italy, Sala Consilina, and I lived in Milan and Florence before moving to the US. My home now is just few miles outside Philadelphia, with my wonderful husband, beautiful 6-year-old son, and 2 great dogs, Tommy and Zoe.
I am very creative and ambitious, that is how I approach life. To me, being ambitious means to work hard in order to live the life you dream and be the person you are meant to be. People who know me will tell that I have always been a small-town girl with huge dreams.
y dreams are personal and professional. You could say I want it all; but I just think, I want what I know I can achieve. That is why I have always felt that I have the power and the responsibility to make my dreams happen.
I feel very lucky and grateful to have a wonderful family, but at the same time, I have always wanted more…and for more, I don’t mean things, but more from myself. Like many women, I just wanted to do me without feeling guilty. Being a mother is a call and hard work but there is much more in me to give.
It took me some time to realize that wanting more is not a transgression. It is not about lacking something but about unleashing your full being. As a mother, my greatest wish is for my son to grow into the man he wants and is capable to be. I can’t help him by preaching, but I can certainly show him the way by setting an example that can inspire his personal journey.
After taking a hard look at my life, I realized that I will never be in good terms with myself unless I took the courage to pursue my own ambitions. So, over 2 years ago, I embarked myself into this journey of solely passion and enterprise: Madda&Co was born .
This company is a very ambitious project and I am very passionate about it. I hope you will appreciate my effort to bring you beautiful Italian handbags to a truly affordable prices…because I believe every woman deserves an Italian handbag! But more importantly, I hope Madda&Co. handbags will make you feel beautiful and empower you to go make your dreams happen. Because as Edith Head said, “You can have anything you want in life if you dress for it!”